Our work
Filter by industry, service, or agency. Full case study write-ups are being finalized. The entries below are placeholders until that copy is approved.
B2B Manufacturer
A full revenue operations overhaul, CRM, lead scoring, pipeline reporting, and marketing-sales alignment.
Greene County, NY
A regional market strategy that turned a campaign into a year-round buy-local movement.
Animal Health Manufacturer
Strategic PR, trade show programs, and distributor communications for a high-stakes product launch.
industry
service
brand
6 case studies
Manufacturing
A B2B manufacturer had a sales team in spreadsheets and a marketing team in the dark. Snyder Group rebuilt the whole stack: CRM implementation, lead scoring, pipeline reporting, and marketing-sales alignment that turned two departments into one revenue operation.
Economic Development
Greene County needed more than an ad campaign. It needed a market strategy. KathodeRay Media answered with the Buy In Greene brand and a year-round calendar of buy-local campaigns still in place today, later adding an Invest In Greene component that used inbound marketing to recruit new entrepreneurs.
Animal Health
Decades of work with pharmaceutical companies, manufacturers, veterinarians, diagnostics companies, livestock producers, and distributor reps is why LePoidevin Marketing is trusted with launches in this space. This one paired strategic PR with trade show programs and distributor communications to take a new product from unknown to specified.
Outdoor & Shooting Sports
Outdoor and shooting sports brands face ad restrictions most marketers never think about. Snyder Group built an organic-first growth program instead: enterprise SEO, AI-accelerated content production, and conversion-focused web development that compounds instead of renting reach.
Government & Municipal
A rural town of 6,700 that generates over $50 million in retail sales, because over 75% of travelers headed anywhere in Greene County pass through it. KathodeRay Media branded the town “The Gateway to the Catskills,” launched a social campaign targeting the NYC metro, and built a landing page routing prospects straight to the Town Supervisor.
Pest Control
A pest control manufacturer needed distributors and operators to see the brand the way its R&D team did. LePoidevin Marketing built a results-based campaign spanning digital advertising, content development, direct marketing, and sales support, the full integrated B2B playbook.